TIME TO LOOK BACK

Get Confident. Go Fast.

You see this in all our communications and it’s something we live by. It stands for the quality of the wheels but is also represented by the people who spend a lot of their time in the process. Not just the people at our facility but also the numerous people we all group under TeamFFWD.

From the professional sponsored athletes to the semi professional athletes, in a team or individual. From the ambassador with countless followers on social media to the local hero’s with an offline influence. From the big distributors who rule their region in name of our brand to the small bike shop who has a super loyal group of coffee lovers in his community. 

We all have one thing in common. We live around the bike and everything that comes with it. The love for material as much as getting out to ride it.

It motivates us to do what we do every day and to be able to provide something to all riders; to Get Confident to Go Fast. All at their own level…

BIG RACES

With our Belgian development team we have a presence in all big spring classics like Tour of Flanders and Paris-Roubaix. Despite the team is not always up for a final with the big boys they mostly show themselves in the breakaway of the day. Besides visibility the team provides us with valuable feedback from races at the top level. That is super important to us. 

PRODUCT DEVELOPMENT

We are never not developing. You might not notice it because before a product launch we spend around two years in development and testing. This year we launched the spectacular new full carbon RAW family but also a new alloy OUTRIDE. Next to that we also launched the new FALCON disc wheel. 

TRIATHLON

Within carbon wheels we have a broad offering for different categories. Triathlon is one of those categories with great interest to us. We worked with our two top athletes in the development of our new disc wheel to test it under race conditions. Before the official launch of the FALCON it already proved to be successful with a 2nd place in the IronMan South Africa and a victory in IronMan Lanzarote!

SHOWS AND EVENTS

During the year we visit several shows and events. Meeting likeminded people who share the love for cycling and the material is really inspiring. We have our own list of events but are also greatly represented by our distributors at many more events around the world.

ADVENTURES

Get Confident is also meant as invite to go out to ride. No matter which adventure you have in mind. Many of our TeamFFWD community members find great places to ride and share nice pictures and videos. It’s food for wonderful stories and inspiration for others. 

Looking back at everything what has happened this year we can conclude it delivered many, many nice moments. Being part of international shows and events, represented in super nice races, launching cool new products and supporting all those great adventures. In the coming week we will look back on some of the highlights on our social channels.

Looking ahead knowing what we have in mind, next year will be just as much fun…
So stay tuned and enjoy the festive days with friends and family! 

Thanks for all your support this year!